Subtitle: How design integration transforms IT delivery, user experience, and product growth.
Presented by: UX/UI Department — SIDF Digital Experience Team
“From Project Support to Product Partnership”
How design integration transforms IT delivery and user experience
👤 Presented by: UX/UI Department
“Once upon a time, the UX/UI team joined projects only when the product was half-built.”
Narration:
We were asked to make things “look nice,” not to shape how they worked.
Our work was decorative — not strategic.
Visual: Faded timeline — Idea → Development → Testing → Design (last minute)
“In today’s IT setup, UX/UI is often a guest — not a partner.”